| Metric | CY | PY | YoY Δ | YoY % | MoM | MoM Δ | MoM % |
|---|---|---|---|---|---|---|---|
| Sales (GA4) ⁽³⁾ | 35 | 19 | +16 | +84.2% | 66 | −31 | -47.0% |
| Activations | 94 (CY reflects LAD 27 Aug) | 24 | +70 | +291.7% | 89 | +5 | +5.6% |
| Disconnections (Activations + PTCC − TCC) ⁽ᵃ⁾ | -207 ⚠ | -86 ⚠ | N/A | N/A | 186 | N/A | N/A |
| GTV (ex-GST) ⁽ᵇ⁾ | $0 | $117,051 | −$117,051 | -100.0% | $70,823 | −$70,823 | -100.0% |
| TCC (end of period — 28 Aug) | 23,491 | 20,447 | +3,044 | +14.9% | 22,211 | +1,280 | +5.8% |
| PTCC (previous day's published TCC — 27 Aug) ⁽⁵⁾ | 23,190 | 20,337 | +2,853 | +14.0% | 22,308 | +882 | +4.0% |
| Plan | CY activations | PY activations | YoY Δ | YoY % |
|---|---|---|---|---|
| Gold+ MTM | 61 | 0 | +61 | new |
| Gold MTM | 21 | 8 | +13 | +162.5% |
| Silver MTM | 5 | 10 | −5 | -50.0% |
| Bronze MTM | 4 | 5 | −1 | -20.0% |
| Diamond MTM | 2 | 0 | +2 | new |
| Platinum MTM | 1 | 1 | +0 | +0.0% |
| Total | 94 | 24 | +70 | +291.7% |
⁽³⁾ Sales sourced from GA4 (Ecommerce purchases: Item name report). All other metrics from BigQuery.
⁽ᵃ⁾ Disconnections derived formula: Activations + PTCC − TCC. CY: 94 + 23,190 − 23,491 = -207. PY: 24 + 20,337 − 20,447 = -86. MoM: 89 + 22,308 − 22,211 = 186. PTCC (CY) from Google Sheet; PTCC (PY) and PTCC (MoM) from BigQuery (settled historical data). A negative derived value means BigQuery invoice data arrived overnight, pushing TCC_EOP above PTCC + activations — a data-freshness artefact (rendered neutral grey, never coloured as a win). True figures pending SQL Server source ([KOG_DATAWAREHOUSE].[VHA].[T_KGN_INTERNET_TOTALS_DAILY_HISTORY]).
⁽ᵇ⁾ GTV (yesterday) shows $0 CY because no invoices dated 28 Aug 2026 had loaded at run time (latest invoice date 26 Aug) — billing-lag artefact, not a revenue miss.
⁽⁵⁾ PTCC_CY = previous day's published TCC (from Google Sheet: https://docs.google.com/spreadsheets/d/1juzrxFK6b8acGqtMwVeYzho99cCVOZ-FdraOqNrlLMs). PTCC_PY and PTCC_MoM computed from BigQuery using report_date = YEST_PY−1 (27 Aug 2025) and MOM_YEST−1 (27 Jul 2026) respectively (historical data is settled so BigQuery is accurate). Disconnections (yesterday) = Activations + PTCC − TCC.
| Metric | CY | PY | YoY Δ | YoY % | MoM | MoM Δ | MoM % |
|---|---|---|---|---|---|---|---|
| Sales (GA4) ⁽³⁾ | 1,594 | 1,059 | +535 | +50.5% | 1,652 | −58 | -3.5% |
| Activations | 1,636 | 1,236 | +400 | +32.4% | 1,815 | −179 | -9.9% |
| Disconnections ⚠ floor (45-day lag) | 583 | 636 | −53 | -8.3% | 851 | −268 | -31.5% |
| GTV (ex-GST) | $1,630,524 | $1,423,488 | +$207,036 | +14.5% | $1,586,566 | +$43,957 | +2.8% |
| TCC (end of period) | 23,491 | 20,447 | +3,044 | +14.9% | 22,211 | +1,280 | +5.8% |
| Plan | CY activations | PY activations | YoY Δ | YoY % |
|---|---|---|---|---|
| Gold+ MTM | 1,167 | 0 | +1,167 | new |
| Gold MTM | 256 | 427 | −171 | -40.0% |
| Silver MTM | 91 | 562 | −471 | -83.8% |
| Bronze MTM | 83 | 205 | −122 | -59.5% |
| Platinum MTM | 23 | 26 | −3 | -11.5% |
| Diamond MTM | 16 | 16 | +0 | +0.0% |
| Total | 1,636 | 1,236 | +400 | +32.4% |
⁽³⁾ Sales sourced from GA4 (Ecommerce purchases: Item name report). All other metrics from BigQuery.
| Metric | CY | PY | YoY Δ | YoY % |
|---|---|---|---|---|
| Sales (GA4) ⁽³⁾ | 3,422 | 2,699 | +723 | +26.8% |
| Activations | 3,668 | 3,028 | +640 | +21.1% |
| Disconnections ⚠ floor (45-day lag) | 1,495 | 1,380 | +115 | +8.3% |
| GTV (ex-GST) | $3,217,090 | $2,779,180 | +$437,909 | +15.8% |
| TCC (end of period) | 23,491 | 20,447 | +3,044 | +14.9% |
| Plan | CY activations | PY activations | YoY Δ | YoY % |
|---|---|---|---|---|
| Gold+ MTM | 2,637 | 0 | +2,637 | new |
| Gold MTM | 547 | 1,029 | −482 | -46.8% |
| Silver MTM | 200 | 1,411 | −1,211 | -85.8% |
| Bronze MTM | 169 | 496 | −327 | -65.9% |
| Platinum MTM | 66 | 53 | +13 | +24.5% |
| Diamond MTM | 49 | 38 | +11 | +28.9% |
| Gold M2M | 0 | 1 | −1 | −100.0% |
| Total | 3,668 | 3,028 | +640 | +21.1% |
⁽³⁾ Sales sourced from GA4 (Ecommerce purchases: Item name report). All other metrics from BigQuery.